Similar to Facebook, Instagram’s top times to post grew compared to last year.
Instagram Video has taken new life and expanded to 60 minute videos, and Reels have made it easier to create and discover videos on the app. While the competition for short-form video content from TikTok is heating up, there’s no denying the staying power of Instagram, especially as it rolls out new features and enhances existing ones.
Instagram has seen incredible growth in the last two years and reached 2 billion monthly users as of early 2022. Worst days to post on Instagram: Sunday.Best days to post on Instagram: Tuesdays and Wednesdays.to 2 p.m., and Thursdays and Fridays 10 a.m. Best times to post on Instagram: Monday at 11 a.m., Tuesday and Wednesday 10 a.m.How to find your own best times to post on social media.What are the best times to post on Instagram by industry?.What are the best times to post on Instagram?.Industry-specific data includes mid- to high-level engagement times. Number of engagements represents total engagements a brand received on the specific channel during that hour time frame. All time frames are recorded in Central Time (CST). If you’re interested in learning how to identify your best times to post on Instagram and other social profiles, start a free trial of Sprout Social and test our ViralPost® feature with your profiles.ĭisclaimer: Data from Sprout Social include users from various plan types, industries and locations. And as a platform for discovery of brands, products or services, it’s important to get high-quality photos and content in front of potential consumers’ eyes at the right time. Now, with features like Instagram shopping and Guides, businesses from startups to corporations as well as influencer brands, can harness the power of Instagram to capture their audience’s attention. That’s why knowing the best times to post on Instagram can be a huge benefit to your social media content strategy. This made Instagram a valuable visual marketing tool for brands and businesses alike. And after the introduction of Instagram Business Profiles, the platform has made it easier for users to tag brands, restaurants and venues. People shared images of their food, travels, outfits and events. The network’s popularity grew as the first visual-only social media platform.
To understand the best times to post on Instagram it’s important to understand how Instagram has evolved.
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